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Salon Daily Use & Finishing

Hair Serum Platinum

Hair Serum Planitum has a special formula that reduces unwanted gold, yellow or brassy tones and intensifies natural hair colour, adding extra shine to the hair. It helps repair broken fibres and seals split ends, making hair ultra-smooth, manageable and shiny. The ultra-light formula is instantly absorbed into hair, infusing moisture and shine without leaving hair with a greasy feeling. It can also be used on hair wigs and hair extensions.

Suitable for bleached, dyed blonde hair.

Key ingredients in the formula:

Argan oil: It contains fatty acids and is rich in vitamin A, D and E.  A natural hair moisturizer, it also acts as an anti-ageing, restoring the hair shaft, creating a protective layer within the hair cuticle, and preventing dehydration and loss of silkiness.

Macadamia oil: Its main function is to protect hair against UV rays, wind, pollution and heat from hair dryers and hair straighteners. It penetrates the hair shaft, helping to retain moisture, promoting frizz reduction and eliminating breakage and split ends.

Hydrolyzed Keratin: The main component of hair, made up of amino acids that fill the gaps and cracks, rebuilding hair internally, while a double layer of polymers acts on the surface of hair. This creates a film that protects hair from external damage and restores the shine and silkiness of lost Keratin. it increases the diameter of hair fibers, giving a fuller appearance to fine and thin hair. It also increases the hair’s ability to retain moisture and reduces frizz and flyaways caused by dryness.

Professional tip: Hair Serum Planitum can be used as a final touch, after the hair has been styled.

  • UV ray protection
  • Pleasant smell
  • Its light formula doesn’t leave hair greasy
Beautiful blonde colour

Frizz control and split ends repair

Protects from heat damage during styling